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Discuss the two basic growth strategies.

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The two basic growth strategies are conc...

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Discuss the more popular stability strategies.

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The more popular stability strategies in...

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Which kind of corporate strategy deals with the firm's overall orientation toward growth?


A) portfolio strategy
B) directional strategy
C) parenting strategy
D) cooperative strategy
E) functional strategy

F) A) and E)
G) All of the above

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Discuss the differences among full integration, taper integration, and quasi-integration.

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A firm's level of vertical integration c...

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An attempt to explain that vertical integration is more efficient than contracting for goods and services in the marketplace when the transaction costs of buying goods on the open market becomes too great has been proposed by


A) population theory.
B) institution theory.
C) freakonomics.
D) transaction cost economics.
E) transaction growth theory.

F) B) and E)
G) A) and E)

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Which strategy might be the most likely when management realizes that the current industry is unattractive and that the firm lacks outstanding skills that it could easily transfer to related products or services in other industries?


A) concentration
B) horizontal growth
C) concentric diversification
D) vertical growth
E) conglomerate diversification

F) All of the above
G) A) and D)

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Stability strategies can be very useful in the short run, but they can be dangerous if followed for too long.

A) True
B) False

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Which family of corporate strategies is often viewed as a lack of strategy?


A) stability strategies
B) cooperative strategies
C) growth strategies
D) retrenchment strategies
E) competitive strategies

F) A) and B)
G) None of the above

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According to the BCG Growth-Share Matrix, dogs should be either sold off or managed carefully for the small amounts of cash they can generate.

A) True
B) False

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Backward integration is often more profitable than forward integration.

A) True
B) False

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Research comparing concentric with conglomerate diversification concludes that


A) conglomerate diversification is always less profitable than concentric diversification.
B) concentric diversification is always less profitable than conglomerate diversification.
C) the relationship between relatedness and performance follows an inverted U-shaped curve.
D) neither concentric nor conglomerate diversification are ever profitable.
E) for optimum effectiveness both conglomerate and concentric diversification should be utilized in tandem.

F) A) and C)
G) A) and D)

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According to Campbell, Goold, and Alexander, when parent companies create more value than any of their rivals would if they owned the same businesses, they have


A) multi-point competition.
B) strategic advantage.
C) parenting advantage.
D) portfolio analysis.
E) no real advantage.

F) A) and B)
G) D) and E)

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In the Boston Consulting Group's Growth-Share Matrix, the relative competitive position of a product or division is defined as


A) its market share.
B) its gross sales divided by its market share.
C) its market share multiplied by that of its nearest competitor.
D) its market share divided by that of the smallest other competitor.
E) its market share divided by that of the largest other competitor.

F) A) and D)
G) A) and E)

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Corporate parenting generates corporate strategy by focusing on


A) the core competencies of the parent corporation and on the value created from the relationship between the parent and its units.
B) the cash flow among its business units.
C) whether a business unit should be growing, stabilizing, or retrenching.
D) acquiring distinctive competencies in the marketplace.
E) differentiating its activities into separate units and integrating these activities through complex integrating mechanisms.

F) B) and D)
G) A) and D)

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A long-term contract is considered vertical integration.

A) True
B) False

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Vertical integration is going backward on an industry's value chain.

A) True
B) False

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Which one of the following is not a characteristic of a firm that has chosen a captive company strategy?


A) It is most appropriate for a company with a strong competitive position in a growing industry.
B) The firm reduces its functional activities to reduce costs.
C) The firm gains a certainty of sales and production in return for becoming heavily dependent upon another firm for at least 75% of its sales.
D) One of its customers makes up a large percentage of the company's sales and wants the company to keep operating as its supplier.
E) Management desperately seeks an "angel" to guarantee the company's continued existence.

F) A) and C)
G) All of the above

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Which strategy did Delta choose when it acquired Northwest Airlines to obtain access to Northwest's Asian markets?


A) a retrenchment strategy using horizontal integration through internal means
B) a horizontal integration strategy
C) a stability strategy using concentric diversification
D) a growth strategy using vertical integration through external means
E) a retrenchment strategy using a concentration method

F) A) and C)
G) None of the above

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When a firm internally makes 100% of its key supplies and completely controls its distributors, this is known as


A) full integration.
B) taper integration.
C) mass integration.
D) economical integration.
E) strategic integration.

F) None of the above
G) A) and B)

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Discuss the three general orientations comprising directional strategy.

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The three general orientations comprisin...

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