Question 1

The Standard Design School five phases of design thinking are empathy,define,ideate,prototype,and test.

Accepted Answer

A) True 
 B)False

Question 2

The starting point of human-centered design thinking is which of the following?

Accepted Answer

A)  Will the idea make money?
B)  Can it be done?
C)  What do people need?
D)  How can this product or service be improved?

Question 3

Being a keen observer requires ______.

Accepted Answer

A)  funding
B)  practice
C)  natural skills
D)  willing participants B

Question 4

Why is it important to support "wild ideas" during brainstorming sessions?

Accepted Answer

A)  It encourages critical analysis.
B)  Wild ideas are easier to think of.
C)  It saves people embarrassment.
D)  Wild ideas can often give rise to creative leaps.

Question 5

An empathy map can spot contradictions and certain tensions which can spark a whole host of interesting insight.

Accepted Answer

A) True 
 B)False

Question 6

In the AEIOU model,what does I stand for?

Accepted Answer

A)  inspiration
B)  indication
C)  interactions
D)  idea

Question 7

Insight might best be described as which of the following?

Accepted Answer

A)  observing people and gathering information
B)  an idea generated from combining an obvious observation with a potential solution
C)  a question raised while observing
D)  an interpretation of observation information that drives opportunities

Question 8

The Google Design Sprint method breaks completely away from the Stanford Design School and IDEO methodologies.

Accepted Answer

A) True 
 B)False

Question 9

What are the four types of observation? For what is each type best suited?

Accepted Answer

The text outlines four different types o...

Question 10

IDEO's phases of design thinking are inspiration,ideation,implementation,and instruction.

Accepted Answer

A) True 
 B)False

Question 11

Steve Jobs was very good at identifying customers' ______.

Accepted Answer

A)  desires
B)  latent needs
C)  musical aspirations
D)  geographic locations

Question 12

The text defines design thinking as a process used to ______.

Accepted Answer

A)  enhance aesthetics in product design
B)  determine financial risk and cost projections
C)  improve strategic thinking and analytical thinking
D)  solve complex problems and navigate uncertain environments

Question 13

Explain why design thinking is important to the entrepreneur.

Accepted Answer

Today's business is driven by the need f...

Question 14

What concept in design thinking is described by the question "what can be possibly achieved in the near future?"

Accepted Answer

A)  feasibility
B)  viability
C)  durability
D)  desirability

Question 15

According to the authors of Designing for Growth,what question focuses on making decisions about what the customer really wants?

Accepted Answer

A)  What is?
B)  What if?
C)  What wows?
D)  What works?

Question 16

What company states "thinking like a designer can transform the ways organizations develop products,services,process,and strategy"?

Accepted Answer

A)  Google
B)  IDEO
C)  Shay Jaffar
D)  Pepsi B

Question 17

The AEIOU framework is most commonly used for laboratory-based research.

Accepted Answer

A) True 
 B)False

Question 18

Drew notices that her electric cables and cords are unsightly and could cause someone to trip.She asks,"How might these wires be secured differently?" This question is known as which of the following?

Accepted Answer

A)  an initiating question
B)  a design challenge
C)  a customer vision
D)  an end state

Question 19

A small and diverse group meets to brainstorm ways they can raise money for a new theater group and establishes no suggestions are off-limits.In what type of thinking is the group engaged?

Accepted Answer

A)  inspirational
B)  convergent
C)  divergent
D)  guided

Question 20

What is the best description of convergent thinking?

Accepted Answer

A)  a voting process that chooses the best ideas
B)  a process that helps people think in the same way
C)  a way of identifying which ideas have the most potential
D)  an abstract-thinking process used in creative thinking C

Exam 4: Using Design Thinking

The Standard Design School five phases of design thinking are empathy,define,ideate,prototype,and test.

Correct AnswerverifiedShow Answer

The starting point of human-centered design thinking is which of the following?

Correct AnswerverifiedShow Answer

Being a keen observer requires ______.

Correct AnswerverifiedB

Why is it important to support "wild ideas" during brainstorming sessions?

Correct AnswerverifiedShow Answer

An empathy map can spot contradictions and certain tensions which can spark a whole host of interesting insight.

Correct AnswerverifiedShow Answer

In the AEIOU model,what does I stand for?

Correct AnswerverifiedShow Answer

Insight might best be described as which of the following?

Correct AnswerverifiedShow Answer

The Google Design Sprint method breaks completely away from the Stanford Design School and IDEO methodologies.

Correct AnswerverifiedShow Answer

What are the four types of observation? For what is each type best suited?

Correct AnswerverifiedThe text outlines four different types o...View AnswerShow Answer

IDEO's phases of design thinking are inspiration,ideation,implementation,and instruction.

Correct AnswerverifiedShow Answer

Steve Jobs was very good at identifying customers' ______.

Correct AnswerverifiedShow Answer

The text defines design thinking as a process used to ______.

Correct AnswerverifiedShow Answer

Explain why design thinking is important to the entrepreneur.

Correct AnswerverifiedToday's business is driven by the need f...View AnswerShow Answer

What concept in design thinking is described by the question "what can be possibly achieved in the near future?"

Correct AnswerverifiedShow Answer

According to the authors of Designing for Growth,what question focuses on making decisions about what the customer really wants?

Correct AnswerverifiedShow Answer

What company states "thinking like a designer can transform the ways organizations develop products,services,process,and strategy"?

Correct AnswerverifiedB

The AEIOU framework is most commonly used for laboratory-based research.

Correct AnswerverifiedShow Answer

Drew notices that her electric cables and cords are unsightly and could cause someone to trip.She asks,"How might these wires be secured differently?" This question is known as which of the following?

Correct AnswerverifiedShow Answer

A small and diverse group meets to brainstorm ways they can raise money for a new theater group and establishes no suggestions are off-limits.In what type of thinking is the group engaged?

Correct AnswerverifiedShow Answer

What is the best description of convergent thinking?

Correct AnswerverifiedC

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B

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The text outlines four different types o...
View Answer

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Today's business is driven by the need f...
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B

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C