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Exam 10: Survey Research and Interviewing

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Question 1

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Please describe the phone survey in terms of overall cost, potential completion rate, sample-population congruence, questionnaire length, and data processing costs.

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See Table 10-1. This...

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Question 2

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Which of the following explains why a researcher would choose to use an open-ended question instead of a closed-ended question?

A) The researcher wants to find answers he or she did think of previously
B) The researcher has little time for coding survey responses
C) The researcher wants to have a clear delineation between answers
D) The researcher wants to reduce the time it takes to answer the survey

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Question 3

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How can probing improve survey responses?

In a __________ question, the respondent is provided with a list of answers from which to choose.

A _________ question encourages respondents to choose a particular response because the question indicates that the researcher expects it.

A _____________ poll is a poll in which interviewers, supposedly representing a research organization, feed respondents (often) false and damaging information about a candidate or cause under the guise of asking a question.

A __________ may occur when a series of questions have the same answer choices.

A carefully structured or scripted set of questions that may be administered face-to-face, by telephone, by mail, by Internet, or by other means is called a

Which of the labels below best describes the problem represented by the following survey question? "On a scale of one to ten, where one is very low, and ten is very high, how much do you approve of the legislature?"

How can the interviewer-respondent interaction bias survey results?

What administrative advantages are there for using a telephone survey instead of a survey relying on personal interviews?

_______________ refers to how well the sample subjects represent the population.

Why is the response rate on surveys important for statistical inference?

Why and how would you use the randomized response technique? In your answer please use an example.

What are three advantages of using a closed-ended question on a survey relative to an open-ended question when it comes to analysis?

Why are validity and reliability important concepts to consider when designing survey questions?

The term __________________ refers to the physical layout and packaging of the questionnaire.

In a ___________ question the respondent is asked to agree or disagree with a single substantive statement.

The technique used to encourage the respondent to think a bit or add more information rather than just provide an off-the-cuff answer is called

The relationship between the interviewer and respondent can affect the respondent's answers through