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As long as its total revenues are greater than its total costs, a firm will earn positive economic profits.

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A profit-maximizing firm in the short run will expand output


A) until marginal cost begins to rise.
B) until total revenue equals total cost.
C) as long as marginal revenue is less than marginal cost.
D) as long as marginal revenue is greater than marginal cost.

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Assume that labor is a variable input. The average wage of workers increases in a purely competitive industry. This change will result in a(n)


A) increase in marginal cost for firms in the industry and an increase in the industry supply curve.
B) decrease in marginal cost for firms in the industry and a decrease in the industry supply curve.
C) decrease in marginal cost for firms in the industry and an increase in the industry supply curve.
D) increase in marginal cost for firms in the industry and a decrease in the industry supply curve.

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Price is taken to be a "given" by an individual firm selling in a purely competitive market because


A) the firm's demand curve is downward-sloping.
B) there are no good substitutes for the firm's product.
C) each seller supplies a negligible fraction of the total market.
D) product differentiation is reinforced by extensive advertising.

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In pure competition, the industry demand curve is infinitely price elastic.

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Which is necessarily true for a purely competitive firm in short-run equilibrium?


A) Marginal revenue minus marginal cost equals zero.
B) Price minus average total cost equals zero.
C) Total revenue minus total cost equals zero.
D) Marginal revenue is zero.

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In the standard model of pure competition, a profit-maximizing firm will shut down in the short run if price is below


A) marginal cost.
B) average cost.
C) average fixed cost.
D) average variable cost.

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A firm sells a product in a purely competitive market. The marginal cost of the product at the current output of 1,000 units is $2.50. The minimum possible average variable cost is $2.00. The market price of the product is $2.50. To maximize profits or minimize losses, the firm should


A) continue producing 1,000 units.
B) continue production, but produce less than 1,000 units.
C) increase production to more than 1,000 units.
D) shut down.

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Total Revenue $3,000 Per Week Total Variable Cost $2,000 Per Week Total Fixed Cost $2,000 Per Week Let us suppose Harry's, a local supplier of chili and pizza, has the revenue and cost structure shown here.


A) Harry's should stay open in the long run.
B) Harry's should shut down in the short run.
C) Harry's should stay open in the short run.
D) Harry's should shut down in the short run but reopen in the long run.

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Which of the following changes will not affect the market supply or the market demand in a purely competitive industry?


A) a change in fixed costs
B) a change in the number of buyers
C) a change in marginal costs
D) a change in the number of firms

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On a per-unit basis, economic profit can be determined as the difference between


A) marginal revenue and product price.
B) product price and average total cost.
C) marginal revenue and marginal cost.
D) average fixed cost and product price.

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In the short run, fixed costs are important in determining a competitive firm's optimal level of output.

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If the demand curve faced by an individual firm is downward-sloping, the firm cannot be


A) a monopoly firm.
B) a purely competitive firm.
C) an oligopolistic firm.
D) a monopolistically competitive firm.

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When a firm is maximizing profit, it will necessarily be


A) maximizing profit per unit of output.
B) maximizing the difference between total revenue and total cost.
C) minimizing total cost.
D) maximizing total revenue.

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A competitive firm will produce in the short run so long as its price exceeds its average fixed cost.

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Economists would describe the U.S. automobile industry as


A) purely competitive.
B) an oligopoly.
C) monopolistically competitive.
D) a pure monopoly.

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Which of the following industries most closely approximates pure competition?


A) agriculture
B) farm implements
C) clothing
D) steel

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In the standard model of pure competition in the short run, a profit-maximizing firm will produce the output quantity where the gap between


A) marginal revenue and marginal cost is the largest, with revenue higher than cost.
B) average revenue and average cost is the largest, with revenue higher than cost.
C) total revenue and total cost is the largest, with revenue higher than cost.
D) average revenue and average variable cost is the largest.

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The demand curve faced by a purely competitive firm


A) has unitary elasticity.
B) yields constant total revenues even when price changes.
C) is identical to the market demand curve.
D) is the same as its marginal revenue curve.

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In which of the following market structures is there clear-cut mutual interdependence with respect to price-output policies?


A) pure monopoly
B) oligopoly
C) monopolistic competition
D) pure competition

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