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Maximum utility is achieved when


A) Total revenue is the greatest.
B) The price elasticity of demand is 1.0.
C) Marginal utility is zero.
D) Total utility equals marginal utility.

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Complete Table 19.2 below:  Quantity  Total  Marginal  Consumed  Utility  Utility 115152933043\begin{array}{lll}\text { Quantity } & \text { Total } & \text { Marginal } \\\text { Consumed } & \text { Utility } & \text { Utility }\\1 & 15 & 15 \\2 & -& 9 \\3 &30 & - \\4 & -& 3\end{array} Table 19.219.2 Utility Schedule In Table 19.2, the total utility when four units are consumed is


A) 33.
B) 30.
C) 6.
D) 3.

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Price discrimination occurs when stores mark down products for sale.

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The law of diminishing marginal utility suggests that


A) People are willing to buy additional quantities of a good only if its price falls.
B) People will substitute lower-priced goods for more expensive goods, ceteris paribus.
C) Price and quantity demanded are directly related.
D) As marginal utility decreases, the willingness to pay increases.

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An individual's consumer surplus is the difference between the maximum price that she or he is willing to pay and the actual price.

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As more satisfaction is achieved from consuming a good with diminishing marginal utility, then total utility


A) Increases at a decreasing rate.
B) Decreases as long as marginal utility is negative.
C) Decreases as long as marginal utility is positive.
D) Is negative as long as marginal utility is decreasing.

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  Refer to Figure 19.2.With no budget constraint, a rational consumer will consume _________ apple(s) . A)  zero B)  one C)  six D)  an infinite number of Refer to Figure 19.2.With no budget constraint, a rational consumer will consume _________ apple(s) .


A) zero
B) one
C) six
D) an infinite number of

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If marginal utility is rising, then total utility must be falling.

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If marginal utility is negative, then


A) Total utility will increase with additional consumption.
B) Total utility will decrease with additional consumption.
C) The good or service being consumed is an inferior good.
D) Total utility is at a minimum.

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A consumer maximizes total utility from a given amount of income when the


A) Marginal utility obtained from the last dollar spent on each good is the same.
B) Marginal utility of the last unit of each good is the same.
C) Total utility obtained from each product is the same.
D) Amount spent for each product is the same.

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Colleges do not engage in price discrimination because it is illegal.

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Consumers who actually purchase a good either were willing to pay that price or more.

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If a product has a high marginal utility, then


A) Consumers will not purchase any more of the good.
B) The demand curve will be downward-sloping.
C) A consumer is willing to pay a high price for it.
D) Consumers will also have a low total utility.

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Which of the following is used to depict all combinations of goods that are affordable with a given income and given prices?


A) An indifference curve.
B) An indifference map.
C) A demand curve.
D) A budget constraint.

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The In the News article titled "Men vs.Women: How They Spend" differentiates the spending habits of women and men: "Men spend almost twice as much as women do on electronic equipment … young women spend twice as much money on clothing, personal care items, and their pets." Which determinant of demand is most likely involved?


A) Income.
B) Tastes.
C) Expectations.
D) Other goods (availability and prices) .

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Sellers can increase total revenues by charging different individuals the maximum they are willing to pay.

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Which of the following is not a determinant of demand?


A) Desire for the good.
B) Income of the consumer.
C) The cost of the factor inputs.
D) The price of other goods.

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  Use the indifference curves and the budget lines in Figure 19.3 to answer the indicated question.Assume the price of Y is $1 per unit.If the price per unit of good X is $1, the consumer would maximize utility by consuming A)  25 units of Y. B)  21 units of Y. C)  15 units of Y. D)  10 units of Y. Use the indifference curves and the budget lines in Figure 19.3 to answer the indicated question.Assume the price of Y is $1 per unit.If the price per unit of good X is $1, the consumer would maximize utility by consuming


A) 25 units of Y.
B) 21 units of Y.
C) 15 units of Y.
D) 10 units of Y.

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  Use the indifference curves and the budget lines in Figure 19.3 to answer the indicated question.Assume the price of Y is $1 per unit.If the price per unit of good X is $1, the optimal consumption is found at point A)  B. B)  C. C)  D. D)  E. Use the indifference curves and the budget lines in Figure 19.3 to answer the indicated question.Assume the price of Y is $1 per unit.If the price per unit of good X is $1, the optimal consumption is found at point


A) B.
B) C.
C) D.
D) E.

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All of the possible combinations of two goods that lie on one indifference curve


A) Give the consumer the highest possible utility.
B) Yield the same level of utility.
C) Are affordable.
D) Yield the same level of marginal utility.

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